Projects

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• Projects • Exhibitions • Experiments • Installations • Musings •

Hugo Barclay 10/10/25 Hugo Barclay 10/10/25

Artist Audio Stories

Hugo Barclay 9/6/25 Hugo Barclay 9/6/25

Label Latte // Origin Story

Label Latte is an NFC-embedded art label created by Hugo Barclay. Collectors tap the label with their phone to save an artwork's details — no app required — and receive the information by email shortly after leaving the exhibition. The product addresses lost gallery sales caused by collectors forgetting artist names and details, and by galleries not following up with interested visitors.